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Indigo paints aggressively priced, but company holds long-term potential


In continuation of the trend of high-priced IPOs in a liquid bull market, Indigo’s IPO too is aggressively priced at 105 times of its estimated profits and over 11 times the estimated sales of FY21.

Synopsis

Pune-based Indigo Paints is the fifth largest company in the fairly consolidated decorative paints industry. Its initial public offer (IPO) consists of a fresh issue of ₹300 crore and the rest is an offer-for-sale.

ET Intelligence Group: Pune-based Indigo Paints is the fifth largest company in the fairly consolidated decorative paints industry. Its initial public offer (IPO) consists of a fresh issue of Rs 300 crore and the rest is an offer-for-sale.Business: Following a differentiated strategy of growing from the rural areas to urban, carving a niche by launching differentiated products and focusing on the local decorative paints market, Indigo has

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